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  • Institute for Urban Indigenous Health

    Kindy is a Deadly Choice!

    A partnership between the Institute for Urban Indigenous Health and the Queensland Government, the Deadly Kindy campaign harnesses the recognition and influence of the Deadly Choices brand to encourage more Indigenous parents to get their children into Kindy.

  • We created content for social media including Kindy experiences...

  • ... Activity videos

  • And recruited Beryl Friday, former Queensland Firebird, to be our newest Deadly Kindies Ambassador!

  • Press ads

  • Pull Up Banners

  • Facebook Posts

  • Kids can get their hands on one of these Deadly Kindy Kits with a health check at a participating Aboriginal Medical Service.